As executive vice president of travel and licensing at National Geographic, Lynn Cutter leads the Society’s National Geographic Expeditions and Brand Licensing businesses.
Cutter has 30 years of general management experience, with a focus on strategic marketing, business development and online and direct marketing in travel and media companies. Since joining the National Geographic Society in 1998, she has overseen the launch of the successful National Geographic Expeditions, National Geographic Student Expeditions and National Geographic Adventure businesses as well as a broad alliance with Lindblad Expeditions, which includes six National Geographic-branded expedition ships.
Prior to joining National Geographic, Cutter operated her own consulting practice specializing in new business launches in travel and media companies, with clients including Discovery Communications and Hearst New Media. She has held senior positions in marketing and strategic planning at The Disney Channel, Bell Atlantic Video Services/Tele-TV and Citicorp and also served as vice president of marketing for Special Expeditions (now Lindblad Expeditions).
Cutter received her B.A. in marketing and journalism from Lehigh University and an M.B.A. from Harvard University. She lives in Chevy Chase, Maryland, with her husband and their two sons.