Described as “a visionary thinker with a rare intellect,” Sinek teaches leaders and organizations how to inspire people. With a bold goal to help build a world in which the vast majority of people go home everyday feeling fulfilled by their work, Sinek is leading a movement to inspire people to do the things that inspire them. A trained ethnographer, he is the author of the global best seller, Start With Why: How Great Leaders Inspire Everyone to Take Action. Fascinated by the leaders and companies that make the greatest impact in their organizations and in the world, those with the capacity to inspire, he has discovered some remarkable patterns about how they think, act and communicate and the environments in which people operate at their natural best. He has devoted his life to sharing his thinking in order to help other leaders and organizations inspire action. He is best known for popularizing the concept of Why and for the talk he gave on the subject that became the second most watched talk of all time on TED.com.
Beyond his literary and speaking career, Sinek is an adjunct staff member of the RAND Corporation, one of the most highly regarded think tanks in the world. He serves as Advisor of 15Five, Inc, and Member of Advisory Board of The First Thirty Days, Inc. He is also active in the arts and not-for-profit world, working with charity: water, an organization devoted to helping bring clean water to the over 700 million people around the world who don’t yet have it. He teaches graduate level strategic communications at Columbia University. He is also a contributor writer to such publications as The New York Times, The Washington Post, Wall Street Journal, FastCompany, BusinessWeek and NPR. Sinek’s unconventional and innovative views on business and leadership have attracted international attention and have earned him invitations to meet with an array of leaders and organizations, including: 3M, Disney, KPMG, Pfizer, NBC/Universal, jetBlue, the military, multiple government agencies and entrepreneurs. Sinek has also had the honor of presenting his ideas at the United Nations, the United States Congress and to the senior leadership of the United States Air Force at the Pentagon. Sinek is active on Twitter and writes his own blog, simonsinek.com.